Corporate culture

Integrity, reliability, and high quality!

Business Philosophy

Pursuing excellence without limits, and forging the future with the times!

Entrepreneurial Passion

There’s no final full stop in life’s pursuit—since time immemorial, only those who dare to fight hard can truly succeed!

Entrepreneurial drive

Do your work with love, and live your life with gratitude!

Talent Philosophy

People are suited to their positions, and positions are suited to people.

As long as someone is willing and able to work hard and make positive contributions to the company, they are precisely the kind of talent the company needs. When selecting talent, our primary consideration is whether an individual’s knowledge and skills align with the requirements of the position, ensuring the optimal match between the two and maximizing each employee’s expertise and capabilities.

Marketing Concept

Create value for users, and win friends for your business.

In 21st-century marketing, the principle of “creating value for users” no longer simply refers to the basic concept of buying and selling. Instead, it calls for actively striving to create value for users in our work—value that they cannot find or obtain from other suppliers—so that they become repeat customers and ultimately loyal friends of the company.

Safety Philosophy

Life is priceless; safety comes first.

Life is a gift that each of us receives only once, and we should respect and cherish it. Safety comes first, and prevention is paramount. Safety is both an essential requirement and an inevitable necessity for production and operations. Only when the safety of employees is genuinely guaranteed and the normal operation of equipment and facilities is assured can enterprises achieve sustained, healthy, and harmonious development.

Innovative concept

Continuous innovation, tolerance of failure.

Continuous innovation is the source and driving force behind a company’s survival and development. To build a top-tier, high-quality medium- and thick-plate enterprise with the greatest competitiveness, we must foster a robust culture of innovation, consistently support employee innovation—innovating in technology, management, systems, and the environment. We should understand and be tolerant of failures that arise during the innovation process, and even more importantly, offer encouragement. In this way, innovation will become a quality, a spirit, and a prevailing trend.

Work objectives

Deeply tapping into customer resources is the foundation of our work; collaboration and interaction are the processes through which we operate. Cost savings, profit maximization, high-quality service, and keeping pace with the times are the core priorities of our work, and achieving a win-win-win outcome is the result we strive for.

Values

Pursuing value is the starting point of our work; creating value is the driving force behind our lives; and realizing value is our enduring pursuit!

Quality Philosophy

High standards, meticulousness, and zero defects—these are the fundamental requirements that enterprises place on their employees, as well as the basic work attitude that employees should adopt. High standards serve as the prerequisite, meticulousness is the essential requirement, and zero defects represent the ultimate goal. The three elements are closely interconnected and none can be dispensed with.

Team Philosophy

Shared goals, leading with a heavy load, tacit trust, and shared risk-taking.

The company promotes the spirit of the “wild goose” team. Building the most competitive, high-quality medium- and thick-plate enterprise is the shared goal of everyone at Linsteel. In the process of achieving this goal, each individual must remain loyal to their team, bravely take on heavy responsibilities, fully unleash their potential, and approach every task with dedication—striving to become a “lead goose” within the team. We must trust one another, work seamlessly in harmony, be willing to make sacrifices, and unite as one. Only then can we confidently navigate the fierce market competition, overcome challenges, and ultimately realize both our personal life aspirations and the company’s strategic development goals.